Resources
Resilient American Communities provide technical support, help developing trust networks, and aiding community members and organizations to enact change.
Protect the Ones You Love, and Who Love You
Join With Other Resilient American Communities to Protect Those We Love
by Sharing These Flyers and Social Media Posts During the Holiday Season
Terms of Use
Please share the flyers and social media posts widely.
Do not alter any statistics when customizing the fillable PDFs
Background
Help Keep Older Adults Safe During the Holidays
Flyers
Use Ours or Customize Your Own
Add Your Logo and Organizational Information at the Bottom of These Fillable PDFs to Customize
Click on the Images to Download
Download and Use the Flyers Immediately – No Modifications Needed
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Social Media Postable Infographics
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Template Press Release
Ideally attach a customized fact sheet to the press release. The text is below and at this link.
(Organization name) Joining Partnership to Raise Awareness of Holiday COVID-19 Risks
The risks of Covid-19 are still very high around the elderly population and this holiday season still poses a critical risk to many in that community. (Organization name) is joining a partnership headed by Resilient American Communities (RAC) to spread the latest on that risk and what we can all do to help.
The “Protect the Ones You Love and Who Love You” campaign focuses on sharing the risks and practical ways that we can all make the holidays safer for high-risk groups.
The main touchpoints of the campaign are:
- This winter is an especially dangerous time for older people because of the COVID-19 virus.
- If older adults get COVID-19, they are much more likely than younger people to be hospitalized or die.
- Vaccines greatly reduce the risk that an older adult will get a severe case of COVID-19.
- The greatest risk of infection comes from family members and friends who visit indoors and don’t know they have COVID-19.
- Here’s how to protect the ones you love and who love you
The campaign also touches on tips on how to have a safer holiday season, like wearing a mask and holding visits outdoors or in well-ventilated spaces.
To highlight those points, the RAC developed fact sheets in consultation with several experts and community partners from around the country. The infographics contain themes and messages, supported by the best-available evidence, that we believe are most likely to persuade people to take actions that will reduce hospitalizations and deaths.
The messages and facts were informed by key learnings from BellAge’s CV-19 CheckUp, which helped 74,000 consumers from August 2020-March 2021 and documented the importance of risk education as a key to changing consumer behavior.
See the (below/attached, link) to learn more about the fact sheet and how to keep your loved ones safe this holiday season.
And if you have any questions or requests about the partnership, tips, or a safer holiday season, contact (name, title) at (phone number and/or email address).
Best Times to Post
The following posting times over the holidays have achieved the most reach in the past:
Holiday Peak Engagement:
Wednesday from 10am – 11am
Holiday Peak Engagement:
Tuesdays 11am – 12pm
Instagram receives high traffic just before holidays so you may want to capitalize on that. If you have a compelling Christmas Eve post, you should publish it in the morning for better success.
During the Holidays
Best time: Wednesday at 10:00 AM CDT.
Most Consistent Engagement: Wednesday to Friday from 10:00 AM to 5:00 PM CDT.
Best Day: Thursday
Worst Day: Sunday
Articles:
Best Times to Post on Instagram
Best Times to Post on Facebook (with a chart by day of the week)
Resources Used by RACs
Dashboard Maintenance
RAC Task Management
Google Maps
Surveying Techniques
Zoom Community Meetings
Fulcrum Mapping
Dashboard Maintenance and Trainings
The RAC tools and methods are designed to enhance community resilience, strengthening both the key roles of, and the connections between community organizations and their state and national partners. Through stories, measurements and showcased community leadership, the RAC is building towards well-being of all.
Gap and Solution Analysis
Under COVID conditions, Gap and Solutions Analysis is done during virtual Town Halls, Community Forums, Listening Sessions and Serious Games. Community members are asked, within the context of the COVID-19 pandemic, to identify gaps in critical social functions and to propose solutions to fill those gaps. Champions for proposed solutions are identified, and community leaders are then able to constitute Work Groups supported by RAC’s Resilience System. These Work Groups then have group emails to coordinate their efforts to realize the proposed solutions. This is one way that RAC supports communities to move from identifying needs to creating community-driven change.
Dashboard Maintenance
Dashboards enable communities to share authoritative and accurate information with the community, to organize community activity, and to provide a platform that showcases the groups and organizations pulling together to address COVID. Initially, RAC provides a localized template dashboard to each RAC site. One or more people from each RAC site take trainings on how to edit their dashboard. This person then receives training and electronic access to the dashboard in order to maintain it.
Community Dashboard Data
Secondary data from Departments of Health, the US Census Bureau and other authoritative data is posted on RAC dashboards with data citations. RAC also works with community leaders to gather information and data about their communities. Community leaders may use this data to determine where they will focus their efforts, to inform residents or to share with elected officials or agency personnel to advocate for community resources. The primary role of dashboard data is to present reliable authoritative data that people can depend on to support their health and safety. It is also an important way to share profoundly neighborhood and community-centered data needed for the residents themselves and those responsible for the jurisdiction in which they live to understand what the most productive actions are in response to current conditions.
Resilience System Coordination
The RAC is a network of engaged communities and their partners. At the smallest level, a RAC community is composed of one or more community-led organizations which serves as a local hub. Supported by RAC tools and methods, and with the support of trusted partners, the RAC hub provides trusted local information on COVID spread, available local resources, and supports local, culturally appropriate messages and messengers.
What is the Resilience System?
The Resilience System is a system that enables users to coordinate information, share news and files, communicate, and manage tasks.
Managing Workgroups
GThe Resilience System has workgroups which enable people to work together to share files, manage tasks, organize information, and coordinate meetings. Work Groups are supported by automatic notification of posts through group email servers.
MPHISE Data Analytics
The Medical & Public Health Information Sharing Environment (MPHISE) is a public/private sector initiative that facilitates the open sharing of medical and public health information across organizational boundaries – both internal and external to Government – with a goal of delivering the consistent guidance, policy, and capabilities required to serve and protect our nation’s people and critical infrastructure.
MPHISE Dashboards
MPHISE dashboards enable people to stay informed about the COVID-19 pandemic at regional, local, and state levels.
